The three-layer system

Calm Blue spot · scribble · armillary sphere

Every WBT collage is built from three layers, always in this stacking order — the signature decorative motif, used on heroes, service pages, bio pages, and card icons. It’s the brand’s “mosaic of people and perspectives” made literal.

  1. Watercolor spot (bottom) — a torn-edged single-color blob that sets the color mood. Four named families: Calm Blue, Clean Slate, Honest Ochre, Radiant Gold (~9 shape variants each).
  2. Scribble (middle) — a thin black hand-drawn loop or line weaving through or behind the focal element; adds motion and a sketched quality.
  3. Illustration or photo (top) — the focal point: a brand illustration (planet, cairn, telephone, compass, armillary sphere…) or a photo.

Everything overlaps and sits slightly off-center — hand-placed, never a symmetric grid. One spot color per collage. Production note: crop watercolor spots with a low alpha threshold (~10–30) so you don’t clip the organic edge, and scale a spot from its center, never a corner.

The three service collages

Each service area has a fixed collage identity — a specific illustration and watercolor colorway that recurs everywhere the service appears (homepage cards, service-page heroes, case-study colorways). Keep these pairings consistent; they’re how the brand signals which kind of work you’re looking at. Each is still the same three-layer build (spot → scribble → illustration) — only the variables below change.

Full moon with radiant-gold watercolor spot and black scribble

Leadership Coaching

Radiant Gold · #CD9F36
  • IllustrationFull moon (Saturn as a secondary/celestial pairing)
  • SpotRadiant Gold watercolor
  • ScribbleSingle black looping line
  • IdeaRising capacity, orbit, the long view
Bees over an intentional-blue watercolor spot with black scribble

Team Coaching

Intentional Blue · #2531A5
  • IllustrationBees — a pair or trio (the team as a unit)
  • SpotIntentional Blue watercolor
  • ScribbleDense black loops weaving through
  • IdeaCoordinated effort, working as one
Lightbulb over an honest-ochre brushstroke with black scribble

Facilitation + Training

Honest Ochre · #B55312
  • IllustrationLightbulb (filament visible)
  • SpotHonest Ochre brushstroke
  • ScribbleLong black line trailing off both sides
  • IdeaIdeas surfacing, clarity, the “aha”

Finished Collages

Examples of completed collages — how the elements combine into finished compositions. Each piece carries a specific meaning or use case.

This is a living gallery — as we make new collages, they get added here with notes on what they represent and where they belong.

Bees and blue circle collage
Bees + Blue Circle
WBT-collage-bees-blue-circle.png
Represents · Service

Team Coaching

Team coaching is an ongoing partnership that treats the team as the unit of change, strengthening how people work together over time.

Brain (blue) collage
Brain (Blue)
WBT-collage-brain-blue.png
Represents · Article cover

Leadership Coaching

“Emotional Intelligence and Leadership”

Compass collage
Compass
WBT-collage-compass.png
Notes

Add notes about what this collage represents and where it should be used.

Eyeglasses and eye chart collage
Eyeglasses + Eye Chart
WBT-collage-eyeglasses-eye-chart.png
Represents · Article cover

Facilitation

“In Service of the Group: The Facilitator’s Role”

Gramophone collage
Gramophone
WBT-collage-gramophone.png
Notes

Add notes about what this collage represents and where it should be used.

Lightbulb (orange) collage
Lightbulb (Orange)
WBT-collage-lightbulb-orange.png
Represents · Service

Facilitation + Training

Training and facilitation supports team development through key conversations, helping them think clearly, surface what matters, and make decisions.

Megaphone collage
Megaphone
WBT-collage-megaphone.png
Represents · Article cover

Facilitation

“Don’t Skip the Convo About Feelings at Your Next Team Retreat”

Moon (gold) collage
Moon (Gold)
WBT-collage-moon-gold.png
Represents · Service

Leadership Coaching

Coaching focuses on one individual leader’s growth, supporting reflection, skill-building, and more intentional leadership.

Rotary telephone collage
Rotary Telephone
WBT-collage-rotary-telephone.png
Notes

Add notes about what this collage represents and where it should be used.

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Collage Elements →

Vintage etched illustrations, watercolor shapes, and the live Airtable concept library — all the raw material for building collages.

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Collage Maker →

Build new collages in the browser using concept library images. Save directly to the Finished Collages gallery.