Lead image

Hero · 1800 × 1200

The window portrait is the primary lead image — used at the top of the website, in proposal covers, and on press features. Soft natural light, candid posture, slight asymmetry. Use full-bleed wherever space allows.

Jenna and Stacy by the studio window
Hero · Window

Together

Duo portraits · approved

Use these for any context that introduces WBT as a partnership — about pages, founder bios, podcast features, conference intros. Always pair them; their dynamic is the brand.

Jenna and Stacy seated on the floor
02 · Floor
On the floor
Casual, warm, conversational. Ideal for editorial features and longer-form content.
2500 × 1746 Editorial Approved
Triptych of Jenna and Stacy in conversation
03 · Triptych
Three frames
A sequence — use as a horizontal banner, social header, or section divider. Always keep all three frames together.
2000 × 875 Banner Web · Social

Individuals

Headshots · approved

Solo portraits for bios, byline photos, and speaker cards. Both shot against soft white — pair them visually as a set, even when used apart.

Jenna headshot
04 · Headshot
Jenna
Co-founder
1329 × 1500 Bio · Speaker Approved
Stacy headshot
05 · Headshot
Stacy
Co-founder
1329 × 1500 Bio · Speaker Approved
Usage

Show up the way
we actually work.

These photos earn the brand its warmth. Use them generously — but use them as shot. Don’t crop into one person from a duo image, don’t recolor, don’t overlay heavy filters.

+
Do

Use full-bleed where space allows. The compositions are intentional — let them breathe.

+
Do

Pair duo images with brand watercolor backgrounds or Calm Blue fields for editorial layouts.

Don't

Crop a duo into a single person, flip horizontally, or apply duotone or heavy color treatments.

Don't

Use unapproved candids, Zoom screenshots, or older photography — request new shots if these don’t fit.

Picking the right portrait

Quick reference
A

Hero & cover

Window portrait. Lead image for proposals, site, and press kits — wherever WBT is being introduced.

B

Editorial & long-form

Floor portrait or triptych. For features, retrospectives, interviews, and any storytelling format.

C

Bios & bylines

Solo headshots. Speaker cards, author bios, LinkedIn, and contributor footers — paired as a set.